Get to know the story about LK da Escócia, Breno and JL o único new hit!
It's magical to be able to move between generations and discover that Funk is still more alive than ever.
LK da Escócia already is a super talented DJ, well known in Brazil for creating lots of hits that explode on all the social media. In this track, the abilities and innovation of the new DJs LK, Breno, Pedrin and JL get together with the experience and production of DJ Créu (well know since the 2000s for the music "Danca do Créu"
The hit, released in March 2022, is inspired by DJ Créu most popular songs, who used to narrate the dance steps in their own lyrics.
"It's magical to be able to move between generations and discover that Funk is still more alive than ever" - Says DJ Créu, after releasing another hit in his career.
The success was almost instantaneous. In partnership with the artists of the track, the SoundOn promo team created a special influencer campaign based on the dance moves of the track. With this, the song had more than 800K videos created on TikTok and reached more than 793M views. And also, more than 4.5M streams on Spotify (and included in more than 1.000 editorial playlists, the track also had more than 1.4M streams on Resso.
Reaching the peak of 168 on the Top 200 at Spotify, LK da Escócia shared with SoundOn the feeling of creating a hit: " It's like a dream for me, to see my music exploding everywhere and remembering when I was a child and saw my dad making success. I imagine that one day I would like to be like him. Finally, that day just came.".