In the digital music era, launch strategies are crucial to an artist's success. Two fundamental tools in these strategies are thePre-save Linkand theEarly Access. These tools allow you to generate sensitivity and ensure that your audience is ready to listen to and support your music as soon as it comes out. In this article, we will explore what these tools are and how you can use them to choose your next launch campaign.
APre-save Linkis a tool that allows listeners to save your next release in their digital music libraries even before it is available. This link is shared via social media, email, among other channels, letting fans make sure they have immediate access once the song or album is officially released.
The main advantage of a Pre-save Link is that it creates a sense of anticipation and commitment among your followers. It also increases the chances of your music appearing on featured playlists on platforms like, which can translate into more plays and new followers.
TheEarly Accessallows certain fans, influencers or media to listen to your music before its official release. This strategy not only creates enthusiasm, but also provides valuable feedback that can be used to adjust your marketing campaign.
To implement effective Early Access, select your audience well. You might invite loyal fans, journalists, and other influencers who can help spread the word about your new release.
To make the most of Pre-Save Link and Early Access, you need good planning. Here are some steps to follow:
Defines key dates: Pre-save Link release, Early Access period, and official release.
Create supportive content such as teasers, cover art, and engaging descriptions that complement your music and make your audience fall in love.
It uses distribution platforms such asSoundOnto make sure your music reaches the right ears through every possible channel.
Share your Pre-save Links on all your social networks and send Early Access links to your list of influencer contacts.
After launch, monitor results. Use statistics to understand what worked and what could be improved for future releases.
Use aPre-save Linkand theEarly Accesscan be the difference between a normal and a successful release. These tools not only help you capture the attention of your followers, but also ensure that your music has a significant impact from day one. If you're looking for a platform to boost your music professionally, consider registering as an artist atSoundOnand take your career to the next level.