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Artist ForumnavigationHow Does Music Distribution Work?

How Does Music Distribution Work?

In the ever-evolving music industry, one crucial aspect for artists to understand is music distribution. It's essential for getting your music heard by a wider audience, and it plays a pivotal role in your success journey. This article will delve into what music distribution entails, how it works, and highlight some renowned distributors, including SoundOn and others like Tinecore.

Understanding Music Distribution

Music distribution refers to the process of getting your music available to the public, primarily via digital streaming platforms (DSPs) such as Spotify, Apple Music, and Amazon Music. With the rise of streaming, the dynamics of music distribution have significantly changed, allowing indie artists to reach global audiences without the need for a traditional record label.

Music distribution process

The Role of Music Distributors

Music distributors are companies that help artists get their music onto various DSPs. They handle the logistics of making sure your tracks are available on multiple platforms, manage the metadata associated with your music, and often offer additional services like marketing and pitching to playlist curators.

Here are a few of the most prominent music distributors in the industry:

  • SoundOn
  • Tinecore
  • Amuse
  • Indiefy
  • ONErpm
  • LANDR

Getting Your Music Distributed

The process of getting your music distributed typically involves several steps:

  1. Creating Your Music: This includes recording, mixing, and mastering your tracks to ensure they are of professional quality.
  2. Choosing a Distributor: Select a music distributor that aligns with your needs. SoundOn, for instance, offers a comprehensive distribution service that integrates with platforms like TikTok.
  3. Uploading Your Music: You'll need to upload your tracks, along with necessary metadata like track title, artist name, genre, album art, and release date.
  4. Pitching: Distributors often provide a pitching service to try and get your tracks featured on curated playlists. SoundOn has a robust pitching process to help artists get more visibility.
  5. Promotion: Once your music is available on DSPs, it's crucial to actively promote your tracks through social media, collaborations, and live performances.

The Importance of Playlist Pitching

One of the most effective ways to increase your streams and gain new fans is by getting your music featured on popular playlists. This is where pitching comes into play. When you pitch your music to DSPs, you're essentially submitting your track to be considered for inclusion on one of their curated playlists.

Playlist placement can significantly boost an artist's visibility and is often considered a major goal for new releases. Platforms like Spotify have editorial playlists that are curated by their team, as well as algorithmic playlists that are generated based on users' listening habits.

Why Choose SoundOn for Distribution?

When it comes to choosing a music distributor, SoundOn offers unique advantages. As an all-in-one platform, SoundOn helps artists build their careers by connecting them with new fans through TikTok and exclusive partners like CapCut. Here's why SoundOn stands out:

  • Global Reach: SoundOn distributes music globally, ensuring your tracks reach a wide audience.
  • Integration with TikTok: By leveraging TikTok's massive user base, artists can gain significant exposure and engage with a diverse audience.
  • Comprehensive Services: From distribution to promotion and pitching, SoundOn provides a full suite of services to support artists at every stage of their journey.

Ready to take your music to the next level? Register with SoundOn and start your distribution journey today.

Conclusion

Understanding how music distribution works and choosing the right distributor are crucial steps in an artist’s journey to success. From uploading your tracks to pitching for playlist placements, every aspect plays a vital role in getting your music heard. By utilizing the services offered by platforms like SoundOn, artists can efficiently navigate the complex landscape of music distribution and maximize their reach.

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