How to Succeed in Music Streaming and Management?

With the evolution of the music industry, both music streaming services and artist management have become critical components in the success of an artist. In the digital age, navigating the multitude of music platforms and understanding the role of an artist manager is essential for achieving a sustainable career in music. This article provides recommendable music streaming services and a comprehensive guide on how to become a music artist manager.

Top Music Streaming Service Recommendations

Streaming services have revolutionized how we consume music. As an artist or music enthusiast, knowing the best platforms to utilize can make all the difference in reaching your audience. Here are some of the top music streaming service recommendations:

Spotify

Spotify is one of the most popular music streaming platforms globally, known for its user-friendly interface and impressive catalog of music. It offers curated playlists and personalized recommendations, making it a go-to for fans and artists alike.

Apple Music

Apple Music provides a vast library of songs and is integrated seamlessly with other Apple products. It also features exclusive releases and curated playlists, making it a valuable platform for both artists and listeners.

Tidal

Tidal is renowned for its high-fidelity sound quality and artist-centric approach. It offers exclusive content and high-definition music videos, providing a premium listening experience.

Amazon Music

Amazon Music offers multiple tiers of subscription services, including a free version and Amazon Music Unlimited. It is also integrated with Amazon's ecosystem, making it accessible through various devices.

Deezer

Deezer boasts a library of over 73 million songs and allows users to create and share playlists. It offers a unique Flow feature that provides personalized music based on listening habits.

How to Become a Music Artist Manager

Becoming a music artist manager involves developing a skill set that includes business savvy, industry knowledge, and interpersonal skills. Here’s a step-by-step guide to help you on your journey:

1. Gain Industry Knowledge

Understanding the music industry is crucial for a successful career as an artist manager. Stay updated on industry trends, streaming metrics, and changes in digital distribution. Subscribe to music industry publications, attend seminars, and join relevant associations.

2. Build a Network

Networking is an integral part of any career in the music industry. Attend music conferences, industry events, and live shows to connect with artists, producers, and other professionals. Use social media platforms to engage with industry influencers and potential clients.

3. Develop Skills in Marketing and Promotion

As a manager, you will need to promote your artists effectively. Learn about digital marketing strategies, social media promotion, and understanding analytics. Platforms such as TikTok and SoundOn can significantly amplify your artist's reach.

4. Understand Music Royalties and Contracts

Having a thorough understanding of music royalties and contracts is essential. This includes publishing agreements, recording contracts, and streaming royalties. Ensure that you can negotiate favorable terms and protect your artist's interests.

5. Gain Practical Experience

Experience is invaluable in the music industry. Start by managing smaller or independent artists to build your portfolio. This hands-on experience will help you understand the challenges and demands of the role.

6. Use Music Distribution Platforms

Platforms like SoundOn can simplify the process of distributing your artist’s music globally. Leveraging such platforms helps in streamlining releases and ensuring the artist's music reaches a wider audience. You can register as a SoundOn artist here.

7. Develop Strong Interpersonal Skills

Being an artist manager requires excellent communication and relationship management skills. You need to build and maintain relationships with artists, venues, record labels, and other stakeholders.

8. Stay Organized and Strategic

Effective management involves strategic planning and staying organized. Use project management tools and software to manage schedules, plan marketing campaigns, and handle press releases.

9. Financial Management

Understanding financial management is crucial for handling budgets, investments, and ensuring that all financial aspects of the artist’s career are managed efficiently. This includes tracking income, expenses, and ensuring that payments for gigs, royalties, and advances are properly managed.

10. Continuous Learning

The music industry is ever-evolving, so it's essential to continually educate yourself on new trends, technologies, and business practices. Investing in continuous learning will help you stay ahead in the game.

Conclusion

Successfully navigating the music industry requires a solid understanding of music streaming services and a clear pathway to becoming a proficient music artist manager. By leveraging platforms like Spotify, Apple Music, Tidal, Amazon Music, and Deezer, you can effectively reach your audience. Additionally, by gaining industry knowledge, building a network, developing marketing skills, understanding royalties, and gaining practical experience, you can establish yourself as a sought-after music artist manager. Embrace continuous learning and stay adaptable to the changes in the industry to ensure long-term success.