The music world has evolved considerably with the advent of streaming platforms. Among them, has stood out as a favorite among listeners and artists alike. In this context, the concept of "pre save" has become a key tool for the success of new music releases. But what exactly is pre save and how can it benefit artists?
Simply put, pre-save is a feature that allows listeners to save a track or album in their library before the release is officially available. This not only creates expectation around the new music, but also ensures that dedicated fans will have immediate access to the content once it is released.
For artists, pre-save can be a gold mine. Not only does it help increase the visibility of a release, but it also drives the algorithm to give more relevance to content. A large number of pre-saves can translate into better playlist positions and thus more opportunities to reach new listeners.
Pre-save generates a sense of curiosity among listeners. Allowing fans early access to the music creates a sense of exclusivity and anticipation, which can lead to greater participation on release day.
As mentioned above, pre-saves have the potential to improve positions in playlists.-curated playlists are one of the best ways to achieve greater visibility for artists. A large number of pre-saves can attract the attention of list curators, thus increasing the chances of being included.
By using pre-save, artists have the opportunity to collect valuable information about their most passionate followers. This information is useful not only for future music marketing campaigns, but also to strengthen the relationship with more loyal listeners.
Setting up a pre-save for a release is not as complicated as it might seem. There are several music distribution platforms, such asSoundOnwhich offer integrated tools to help artists establish effective pre-saves.
The first step is to choose a platform that offers this type of service. Once selected, you must upload your music and configure the details of the launch. Most of these platforms offer a link that you can share on your social networks, allowing your followers to pre-save your music in their pocket libraries.
Social media is a powerful tool to promote your pre-save. Share the pre-save link on your profiles and use stories from Instagram, TikTok, and other channels to remind your followers that your new release is on the way.
Collaborate with influencers and music bloggers to expand your reach. These collaborations can help you reach a wider audience and generate more saves.
Don't underestimate the power of email. If you have a mailing list of your fans, send them a personal message inviting them to pre-save your music. Make it personal and attractive to maximize response rate.
Pre-save on is a crucial tool for any artist who wants to maximize the impact of their releases. Not only does it help build greater sensitivity, but it also provides valuable data and the ability to improve visibility on the platform. By using platforms such asSoundOnYou can make sure your music reaches the right audience at the right time, don't miss the opportunity to get the most out of your future releases!