How does monetization work on YouTube?

Monetization on YouTube is one of the most attractive ways for content creators to passively generate income. With the exception of monthly users, YouTube offers a vast platform to publicize your work and still profit from it. But how exactly does this monetization process work? And how does it compare to streaming platforms? Let's explore further.

The Basic Requirements for Monetizing on YouTube

To start making money on YouTube, you need to meet some basic requirements:

• Have at least 1,000 subscribers on your channel.
• Accumulate at least 4,000 hours of public views in the last 12 months.
• Follow all YouTube policies and settings.
• Have a linked AdSense account.

Ways to Money on YouTube

Once you meet these requirements, you can start monetizing your videos in several ways:

• Advertising:The most common way to generate revenue. Ads can appear before, during or after videos.
• Super Chat and Super Stickers:Tools that allow viewers to pay to highlight their messages during live broadcasts.
• Channels:Offer a monthly subscription to your followers in exchange for exclusive benefits.
• Merchandising:Sale of products directly through the platform, such as T-shirts, mugs, etc.

Comparing with Streaming Platforms

Now, let's compare monetization on YouTube with other music streaming platforms like, Apple Music and Deezer. The main difference is that while YouTube pays based on views and interactions, streaming platforms pay by number of plays.

, Apple Music and Deezer

These platforms work through a pay-per-stream model. Generally, an artist is paid a fraction of a cent for each playback of their music. While the value per stream may appear low, the potential for gain is high given the vast global audience.

s of YouTube

YouTube's great asset is its engagement capabilities. Videos have a visual and emotional appeal that is often lacking in just audio. This can lead to greater interaction and therefore greater profits from various sources (ads, merchandising, etc.)

Tips to Maximize Your Gains

To maximize your earnings on both platforms, consider the following tips:

• Quality content:Invest in equipment and editing to offer the best possible content.
• SEO:Use relevant keywords and detailed descriptions to improve your visibility.
• Cross promotion:Use your social networks to promote your content on both platforms.

Also, when thinking about music distributionSoundOncan be an excellent option to help build your career and find new fans, especially through exclusive partnerships with platforms like TikTok.

Conclusion

Monetization on YouTube and streaming platforms increasingly complement each other. While YouTube offers a more interactive and visual environment, streaming platforms offer a large audience base focused solely on music. Enjoying the best of both worlds can be the key to sustainable and profitable success in the music industry.