What’s a Verified Artist YouTube Channel & E.P.?

In today’s digital age, musicians have numerous platforms through which they can distribute and promote their music. Two key components in this digital toolbox are obtaining a verified artist YouTube channel and releasing an E.P. (Extended Play). These terms might sound technical, but they are essential elements for modern artists looking to build and expand their career. Let's delve into what they mean and how they can benefit you.

What is a Verified Artist YouTube Channel?

A verified artist YouTube channel is a special designation given to musicians on YouTube. It's similar to the verification checkmarks found on other social media platforms like Twitter and Instagram. This verification serves to authenticate the artist’s channel, providing credibility and ensuring fans that they are watching content from the genuine source.

Having a verified artist YouTube channel gives you access to various specialized features, including:

• Official Artist Channel (OAC): Integrates your YouTube content and provides a unique channel layout, optimized for musicians.
• Analytics: Provides in-depth data on viewership, engagement, and demographics, helping you understand and refine your outreach strategies.
• Custom Tools: Access to YouTube tools specifically designed to enhance music videos, such as YouTube Studio’s editing features.
• Monetization Options: Like ad revenue, Super Chat, channel memberships, and merchandise shelf integration, increasing potential income streams.

All these features contribute to a more professional and effective online presence, enabling artists to efficiently grow their fan base and promote their music.

How to Get Verified on YouTube

To obtain a verified artist YouTube channel, you need to follow these steps:

1. Create a YouTube Channel: Ensure it’s fully set up and optimized with all necessary details and content.
2. Optimize with Content: Frequently upload high-quality music videos, live performances, and other music-related content to engage with your audience.
3. Join YouTube Partner Program: Meet the eligibility requirements, including having at least 1,000 subscribers and 4,000 watch hours in the past 12 months.
4. Apply for Official Artist Channel: Submit your application through YouTube’s channel verification process.

Understanding and leveraging these steps will put you on the path to getting your channel verified, offering you greater exposure and enhanced control over your content.

What is an E.P.?

An E.P., or Extended Play record, is a musical recording that contains more tracks than a single but is usually unqualified as an album. Typically, an E.P. includes about three to five tracks and runs for about 15-30 minutes. This format is a perfect middle-ground for artists looking to release more than a single, but not up to a full album’s worth of material.

Here are some reasons why artists choose to release an E.P.:

• Experimentation: Great for experimenting with new styles or concepts without the pressure of filling an entire album.
• Engagement: Keeps your audience engaged between major releases, maintaining momentum.
• Budget-friendly: More cost-effective than producing a full-length album, ideal for emerging artists or side projects.
• Promo Tool: Can be used as a promotional tool to gauge fan reactions and market interest before committing to an album.

How to Release an E.P. Successfully

Releasing an E.P. involves several key steps to ensure it reaches the right audience and achieves maximum impact:

1. Production Quality: Ensure your E.P. is professionally recorded, mixed, and mastered.
2. Artwork: Invest in high-quality cover art that reflects the theme of your E.P. and grabs attention.
3. Digital Distribution: Use a music distribution service like SoundOn to distribute your E.P. to various digital streaming platforms like Spotify, Apple Music, and TikTok.
4. Marketing Strategy: Develop a marketing plan that includes social media promotion, music videos, press releases, and live performances.
5. Engage with Fans: Utilize platforms like YouTube and TikTok to engage directly with your fan base, releasing teaser clips and behind-the-scenes content to build anticipation.

By following these steps, you can successfully release an E.P. that resonates with your audience and capitalizes on all available promotional avenues.

Combining Verified Artist YouTube Channel and E.P. for Maximum Impact

Combining the power of a verified artist YouTube channel with the release of an E.P. can significantly boost your music career. Here’s how you can leverage both:

• Exclusive Content: Use your verified channel to release exclusive content related to your E.P., such as interviews, acoustic sessions, and behind-the-scenes footage.
• Live Streaming: Host live streams on your channel to engage with fans, perform songs from the E.P., and create a personal connection.
• Collaborations: Collaborate with other verified artists for cross-promotion, expanding your reach and blending fan bases.
• Playlists: Create playlists on your channel that include your E.P. tracks alongside related songs to keep fans listening longer.
• Interactive Features: Use polls, Q&A sessions, and fan interactions to get feedback on your E.P. and increase engagement.

Integrating these strategies ensures you harness the full potential of both tools, maximizing your reach and building a devoted fan base.

Conclusion

In conclusion, understanding and utilizing a verified artist YouTube channel and releasing an E.P. are crucial steps for any musician in today’s digital landscape. These tools not only authenticate your presence and enhance your promotional efforts but also provide unique opportunities to engage with your audience and grow your career. Leveraging platforms like SoundOn for your music distribution needs can further amplify your reach. Dive into these opportunities and watch your music career flourish!