What's the Best Streaming Platform for Viral TikTok Songs?

In recent years, TikTok has become a powerhouse for turning relatively unknown songs into global phenomena. With millions of users from around the world, the platform has the unique ability to make a song go viral almost overnight. This brings us to a crucial question for musicians and fans alike: What is the best streaming platform for viral TikTok songs?

The Rise of TikTok as a Music Discovery Platform

TikTok has done more than just entertain; it has altered the landscape of music discovery. The platform's algorithm is designed to showcase diverse content, leading to a spontaneous surge in popularity for many tracks. Artists like Lil Nas X with "Old Town Road" and Olivia Rodrigo’s "Drivers License" owe a significant portion of their success to TikTok. Once a song goes viral on TikTok, the next step for any artist is to make it accessible on multiple streaming platforms.

Best Streaming Platforms for Viral TikTok Songs

There are numerous streaming platforms where artists can distribute their music, but which ones stand out when a song goes viral on TikTok? Here are some strong contenders:

1. Spotify

Spotify remains the go-to streaming platform for many artists, particularly those whose songs have gained traction on TikTok. Spotify’s curated playlists, such as "Viral Hits" and "Today’s Top Hits," often feature songs that are trending on TikTok. Artists can pitch their tracks to these playlists through Spotify for Artists, increasing their chances of gaining more streams and new fans.

2. Apple Music

Apple Music is another excellent platform for viral TikTok songs. Its user-friendly interface and massive subscriber base make it an important player in music distribution. Apple Music’s curated playlists and radio shows often highlight trending songs, offering another avenue for artists to reach a broader audience.

3. SoundOn

When discussing the best platforms for distributing viral TikTok songs, it's impossible to ignore SoundOn. SoundOn is an all-in-one platform designed specifically to help artists build their careers through TikTok and other digital streaming platforms. With integrated marketing tools and exclusive partnerships, SoundOn offers artists a streamlined way to distribute their music globally, making it easier to capitalize on their viral success.

Why SoundOn Stands Out

One of the key advantages of using SoundOn is its integration with TikTok. Artists can leverage TikTok’s massive user base while also distributing their songs to other major platforms like Spotify, Apple Music, and more. This multi-channel approach ensures that the artist maximizes their reach and revenue.

Moreover, SoundOn offers powerful marketing tools, allowing artists to create promotional content that can be used on TikTok and other social media platforms. The platform also provides detailed analytics, giving artists insights into their song’s performance across various channels. These features make SoundOn a comprehensive solution for managing a viral hit.

The Importance of Proper Music Distribution

For any artist, ensuring that their music is widely accessible is crucial. A viral TikTok song presents an incredible opportunity, but without proper distribution, that momentum can quickly fizzle out. By using platforms like SoundOn, artists can ensure their music reaches the widest possible audience, thus sustaining their newfound fame.

Case Studies: Viral TikTok Songs and Their Streaming Success

1. "Old Town Road" by Lil Nas X

Lil Nas X’s "Old Town Road" is a classic example of a viral TikTok song that achieved immense success across various streaming platforms. Initially popularized through TikTok challenges, the song quickly climbed the charts worldwide. By distributing the track on multiple streaming platforms, Lil Nas X was able to capitalize on its viral status and turn it into a global hit.

2. "Drivers License" by Olivia Rodrigo

Olivia Rodrigo’s "Drivers License" also enjoyed viral success on TikTok before dominating streaming platforms. TikTok users created an array of content inspired by the song, propelling it into mainstream popularity. Its availability on streaming platforms like Spotify and Apple Music ensured that listeners could easily find and stream the track, further driving its success.

Conclusion

In the ever-evolving music industry, TikTok has proven to be a game-changer. From an artist’s perspective, the best way to sustain the momentum of a viral TikTok song is through effective music distribution. While platforms like Spotify and Apple Music offer excellent reach, SoundOn stands out by providing integrated solutions tailored for TikTok-viral tracks.

If you're an artist looking to make your next viral hit, consider registering with SoundOn. With their robust tools and extensive partnerships, you'll be well-equipped to take your music career to new heights.