There are various ways to promote music, but TikTok has attracted attention in recent years. TikTok is rapidly growing as a platform for sharing short music clips, and many artists are gaining popularity here. In this article, we will explain in detail the effects of music promotion using TikTok and the integration with music distribution services.
First, let's take a look at the benefits of music promotion using TikTok.
TikTok is a platform where users create and share short videos, ranging in length from 15 seconds to 1 minute. This short form of video can easily grab the viewer s attention and make the music viral by choosing the right music for the video. Specific benefits include:
TikTok aiming for viral hits, the use of music distribution services is essential for continuous music promotion afterwards. Here, we will touch on various distribution services that support music promotion.
Music distribution services provide the infrastructure for distributing music online, such as Spotify, Apple Music, and Amazon Music. These platforms play a key role in allowing artists to register their music and reach listeners around the world.
For example,SoundOnSoundOn works closely with TikTok to provide you with an effective music promotion strategy. With SoundOn s service, you can easily subscribe your music to TikTok and distribute it to other major streaming platforms. At the same time, you can use detailed analytical data to measure the effectiveness of your promotion.
So far, we have talked about promotion through collaboration between TikTok and music distribution services, but there are several important points for success. Among them, the following three are the most important.
It's important to be clear about which demographic you want your music to reach. For TikTok that are popular with young people, music promotions especially targeting teens and 20s are effective.
Keeping your brand image consistent as an artist is what you need to earn the trust and empathy of your fans. Whether it s your TikTok video or your music distribution platform, keep your visuals and message consistent.
TikTok and music streaming services offer analytics tools to keep track of how your music is being evaluated, and optimizing your promotional strategy based on the data obtained is the key to success.
TikTok-based music promotion is a very effective way because of its viral effect and global reach. And the integration of music distribution services is essential for continuous promotion afterwards. SoundOn in particular has a strong cooperation with TikTok and provides an effective marketing strategy. Use this to spread your music to the world.